SH 35 Entryway and Corridor Enhancements

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SH 35 Entryway and Corridor Enhancements

For the latest information on this project, please visit the State Highway 35 Redevelopment page on PEDC's website.

Project Overview:

The SH 35 Entryway and Corridor Enhancements project includes two Pearland monument entryways on the north side of Clear Creek as you enter the City and various streetscaping improvements along the corridor, including:

  • Planting canopy trees as space allows in the raised medians;
  • Planting smaller ornamental trees along the back of the road right-of-way and installing needed irrigation;
  • Adding sidewalk railings with vines along sections with paved ditches;
  • Enhancing pedestrian areas at major signal intersections, including curb benches, ramps, and brick pavers;
  • Installing ornamental street trees in sidewalk grates along the Old Town section;
  • Adding four smaller scaled Pearland monument signs at Broadway to mark the significant intersection of two major city corridors;
  • Removing brick pavers along the back of curb, laying concrete base, and replacing pavers for better stabilization and improved longevity.

The various plants selected for the project are similar to other Pearland entryways and will include Oaks, Cypress, Elms, Crape Myrtles, shrubs, groundcovers, and vines.


One of the main strategies outlined in the Pearland 20/20 Strategic Plan is to optimize the development potential of Pearland’s principal commercial corridors.  SH 35 is the oldest of the three major corridors addressed in the Strategic Plan and the overall development potential of the corridor is held back by areas that do not reflect present community standards.  A SH 35 Redevelopment Strategy was developed to build upon the Strategic Plan suggestions and provide the “big picture” strategic actions that are needed to encourage more investment in the corridor.

The SH 35 Redevelopment Strategy’s vision is to create a high quality and consistently-designed employment and business environment with compatible land uses and supportive amenities. The Pearland Economic Development Corporation (PEDC) Board approved the SH 35 Redevelopment Strategy on April 28, 2016 and City Council amended the Strategy into the City’s Comprehensive Plan on July 25, 2016.

One of the five catalyst concept areas identified in the Strategy is the Northern Gateway Entrance and Corridor Streetscape Improvements. By improving infrastructure and streetscape within the corridor, the image and sense of place, market appeal and overall taxable value of the area can increase dramatically.  To begin implementing this concept, a SH 35 Gateways & Corridor Enhancements Concept Plan was developed for the corridor, from Beltway 8 to Broadway. The concept plan proposed focusing on the entryway at Beltway 8, including two monument signs near Clear Creek, planting the medians with canopy trees, enhancing pedestrian areas at major intersections, and framing the roadway with smaller street trees along the right-of-way. In the Old Town section, the plan proposed creating a more desirable walking environment by extending the sidewalk to the back of the right-of-way adding shrubbery as space in the road right-of-way allows.

A steering committee of businesses and corridor stakeholders met to provide feedback on the concepts, which accommodate the limitations presented by the varying existing conditions, such as slope paved ditches, power lines along the road and narrow road rights-of-way.

Project Limits and Schedule:

The project limits include SH 35 road right-of-way from Beltway 8 to Broadway. Construction is underway and will be completed in the Fall of 2019, weather permitting. As of April 2019, the project is 60% complete, including a majority of the land preparation such as irrigation, drainage and electrical work. Two new Pearland monuments have been installed, and plantings within the medians and right-of-ways are still ongoing.

Public Meeting:

The SH 35 streetscape design concepts were presented at a public meeting on April 25, 2016 at the University of Houston Clear Lake - Pearland Conference Center.  Property owners were notified of the public meeting via mail. 

Strategic Justification:

In 2012, PEDC, along with local partners in government, education, healthcare and business embarked upon a long-term strategic community and economic development planning process to create a shared vision for the community’s future growth and an action plan to achieve it.

The Pearland 20/20 Community Strategic Plan was the result of months of research, public input, and feedback and contains nine strategies that are designed to take Pearland to the next level of success. Of the nine strategies, this project supports Strategies 3 and 5:

  • Section 3.0 – Optimize the development potential of Pearland’s principal commercial corridors.
  • Section 5.2 – Improve Pearland’s aesthetics through strategic community beautification and gateway efforts:
    • Develop iconic and visually appealing gateways to Pearland.

The SH 35 Entryway and Corridor Enhancements project is a recommended improvement of the SH 35 Redevelopment Strategy, Catalyst No. 1 – Northern Gateway and Streetscape Improvements, to offer a high quality setting offering supportive infrastructure and amenities. The project also supports the Healthy Local Economy component of Pearland City Council’s Strategic Goals.

Project Funding:

PEDC leads the implementation of the Pearland 20/20 Community Strategic Plan and works in tandem with the city and community partners on the plan’s key initiatives. The PEDC board of directors has supported the plan’s beautification efforts on the city’s major corridors by approving funding for the SH 35 Redevelopment Strategy, SH 35 Gateways & Corridor Enhancements Concept Plan, and the design and construction of the SH 35 Entryway and Corridor Enhancements project. This project is funded and will be maintained by the PEDC.


The construction budget for the year-long project is $6,437,050, which includes the following:

    •       Construction Contract - $6,005,480.81

    •       Contingency at 3% - $431,569